SEO Tips


Google Analytics Insights for Dashboards, Reports and Segments

Katherine Anderson - Saturday, May 04, 2013 | Comments (0)

site performance dashboard for google analytics

To help make the most of Google Analytics, we can help install custom Dashboards (performance overviews), Custom Reports to Download (metrics into user behaviour) and Advanced Segments (impact of your visitors).

We have a variety of solutions for your Online Business, depending on your requirements - 

Dashboards

  • Social Media - how social is performing for your brand
  • Social Sharing - what content is being shared
  • Publisher & Advanced Publisher - see where readers come from and user engagement
  • Mobile Ecommerce - visitors behaviour
  • Site Performance - speed metrics, page and server details

Custom Reports (can be downloaded daily)

  • Social Sharing - what content is being shared
  • (not provided) Analysis - traffic from certain keywords
  • Daily Ecommerce - lifecycle of acquisition, engagement and conversion
  • Paid vs. Organic Search Performance - behavioural differences between paid and organic
  • PPC Keyword/Matched Query - which queries are being matched to your ads
  • PPC Performance - end-to-end view of ppc campaigns
  • SEO Referring Pages - funnel view of visitors
  • Publishes Daily - most-viewed and most-popular keywords / sources
  • Mobil Metrics by Hour of Day - evaluate high usage times
  • Efficiency of Visitor Acquisition - all traffic streams to site
  • Self-Referral Issues - compare referral path and landing pages

Advanced Segment

  • Engaged Traffic - measure high value visitor
  • 3 Keywords, 4 Keywords, 5 Keywords, 6+ Keywords, More than 7 - evaluate longtail keyword searches
  • Branded Traffic - view branded keyword traffic 
  • Non-branded Traffic - identify non-branded keyword traffic
  • (not-provided) Traffic - searches for your site while logged into Google
  • Ad position - search traffic efficiency based on ad position
  • Adwords (Google CPC) - performance of Adwords traffic
  • Non-Branded Keywords with Branded Ad Text - value of using brand in ad text
  • Evaluate Sitelinks - measure behaviour differences from paid and organic
  • Branded Paid Search - separate branded ppc keywords
  • Generic Paid Search - separate generic ppc keywords

Talk to us about setting up a Dashboard, Report or Advanced Segment to get the information you need about your sites performance.

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